Joanna Stern, personal technology columnist for The Wall Street Journal has it right... "The killer feature: Search."
But then, we sort of knew this, right? It's Google's Internet... when it comes to indexing information they're the King. Take this concept and apply to your photos. Each picture is basically layers upon layers of data. Hand over this data to Google (upload...more
Facebook and YouTube each have their strengths and fit nicely into digital marketing strategies when used correctly. Understanding their respective trade-offs is key to effective campaign management and efficient budget spend while brands work to compete for viewership in a rapidly changing environment.
Facebook, over the past year, has emerged as the best channel for trending video and building initial campaign velocity. YouTube on...more
Austinites possess a special pride for their city when it comes to supporting the people and businesses that make it a thriving, dynamic city.
Sync Digital Marketing shares this passion for championing local businesses, both inside and outside the workplace. Working with small to medium sized companies, Sync Digital Marketing feels fortunate to have the pleasure of getting to know this bourgeoning entrepreneurial community. It’s a...more
Social media allows companies to set themselves apart from competitors, increase awareness, and build a loyal customer base – invaluable tools for small to medium sized business looking to connect with their niche audience.
There’s a wealth of information about your business on social media, and it’s all accessible for free. From customer experiences and satisfaction, to opinions on products and services, social media provides insight...more
If you’re a business owner, you know that time is of the essence. Nonetheless, you should consider joining a business organization, as it is advantageous for many reasons. Their core purpose is to create opportunities for collaboration, education, and to provide accessible resources and tools to support your business endeavor. Here's just a sampling of the benefits that come along with most memberships:
Networking- Networking is...more